Iteng logo

Identity design

Iteng community industries

Iteng is a group of small scale enterprises with a specific focus on providing employment and self support to people within one's community. It focuses on local crafts and skills to produce handloom, handicraft and other essential items for use within the region. It functions by bringing together domestic working units set up at the workers' homes under one management and marketing system, thus preserving and nurturing the tradition of working at home while leading a stable domestic life at the same time.

The logo that we have designed for Iteng is built upon the ideas of domesticity, productivity, and community. It illustrates the salient attributes of the enterprise with a very minimal design which resonates with the clarity and simplicity of Iteng's business model.